O imaginário sobre os Estados Unidos no telejornalismo : o poder pelas armas e o racismo nos governos Barack Obama e Donald Trump no Jornal da Globo

Abstract

This work aims to understand the imaginary about the United States, magnified by broadcast television. The object of study is composed of the news of Jornal da Globo, of Rede Globo, on the myths of power by weapons and racism during the Barack Obama and Donald Trump administrations. The research is based mainly on the General Theory of the Imaginary by Gilbert Durand. A myth analysis will unveil the myths and symbolic content present in the news aired, a methodology proposed by Gilbert Durand. In this research, the myths highlighted were: of mass destruction; the shooter; cyberattack, referring to the power by weapons; and the mythical narratives related to racism: of racial inferiority; of equality; of the criminal and the myth of difference. As a mythical narrative chief, the cowboy myth is at the core of the North American imaginary dynamized by the newscast.